Admittedly, this bumper is directly… let’s say “inspired” by this video: http://vimeo.com/10668523
The colours and flourishes of the “True Love” video were so vibrant and peaceful and beautiful, we had to figure out how it was done. However, the technique proved elusive. Finally, through much trial and even more error, we finally stumbled upon the “colour masking” feature in Final Cut Pro X. There was much rejoicing!
The next challenge was to figure out how to do motion tracking to help make the text seem more like an object in the video rather than an overlay on the video. Again, this proved challenging, but we overcame and there were high fives all around!
And that is what I love about the arts and collaboration – even unintended collaboration (e.g. someone trying to copy someone else’s technique). Ideas don’t just come from nowhere, and true creativity doesn’t happen in a vacuum; it happens in community, as we build off of the amazing work that has come before us.
Also, the music is “Nemo Egg (Main Title)” by the always heartbreakingly beautiful Thomas Newman from the Finding Nemo soundtrack… it just captured the serenity of the idea too perfectly to not use.